Although we have come to the end of the course and I must say, my work here as been done. But for self fulfillment I will continue to learn about how to develop businesses and share with the world. Thank you all for your time.
Friday, 30 November 2012
Hello world, WOW!! I need to thank everyone who is being visiting my blog. It's been an exciting experience for me to share what I have been learning with you guys and I believe it might have a positive impact in people's lives. The blog is a project in partial fulfillment of an Entrepreneurship course that I am taking this year. At the beginning I found it rather boring not sharing Entertainment news like most people do but later i found a good reason to do this aside from been an obligation to grades. We keep asking ourselves why there are so many poor people in our world today and the answer is either a question of unemployment or illiteracy It became very imperative to continue and dedicate more to the blog because the solution to what as become a major problem in the world can be found in the field of Entrepreneurship The field on the other hand does not require any special skills or a certificate to become a successful entrepreneur.
Thursday, 29 November 2012
DEFINITION OF FRANCHISE
It is a business arrangement where the owner (Franchisor) of
an already established trade mark, trade name or copyright has given others (a
buyer , Franchisee) the license to operate under their organization.
DEFINITION OF FRANCHISE CONTD.
Franchise is a process that occurs when the
franchisor licenses its trade name (the brand, such as Merry Maids or Burger
King) and its operating methods (its system of doing business) to a person or
group (the franchisee), who in turn agrees to operate according to the terms of
the contract (the franchise agreement).
cite: McCrea, Bridget. "Affordable
Franchises." Black Enterprise 32.2 (2001): 88. Academic
Search Complete. Web. 8 Nov. 2012.
FRANCHISEE AND FRANCHISOR
Franchisee is a
individual or a group of people who acquire a license to run the Franchise as a small business but at the same time a
dependent on the Franchisor.
Franchisor is the owner and seller of a franchise who give
other people license to operate with his trade name to promote his company and
make more profit.
CHARACTERISTICS OF FRANCHISE
v Franchises
have similar logos, designs and facilities.
v The
same company name.
v Different
owners but each operate their own outlet as a small business and remain
connected to the original business owner (Franchisor).
ADVANTAGES OF FRANCHISING
v Training
and guidance: The franchisor usually provides the franchisee with training and
guidance on how to run the business. They stand a better a chance as to other
small business owners who might experience failure due to inexperience.
v Brand name Appeal: People tend to patronize
well known brands than newer ones. The franchisee therefore enjoys patronage of
an already established brand name.
v Financial Assistance: The franchisee gets
financial assistance from the franchisor if needed. As it important for small
business owners to raise funds for there business, the franchisor helps them
financially especially when the business is new.
Hello world,
in our continuous quest to legitimate wealth, have we ever taught of how
creative or innovative everybody could be? It is very important to be creative
and innovative in all our endeavors in our different works of life. For
identification of opportunities is the central domain of entrepreneurs. The
question of how, when, why keeps popping up in their mind. That is an avenue
for perfection or moderation in whatever arises; creativity and innovation. As
I am sure most people will define the term creativity and innovation as
synonyms just like I used to. They are two different terms aiming at the same output.
Creativity
is defined as the generation of ideas that results in improved efficiency and
effectiveness of a system. Creativity in other words, is having the mental
prowess to cook up solutions to problems that arise within a system.
Innovation
on the other hand can be defined as the process by which Entrepreneurs convert
opportunities into marketable solutions. Creativity must have happened for
innovation to happen by converting ideas and opportunities into marketable
solutions and business venture.
Sources of
Innovation
Trends:
Entrepreneurs are known for thinking outside the box. Most entrepreneurs get
creative with what most of the population see as a problem. They identify the
problem and find away to turn it into a marketable good. It takes a lot of
thinking outside the box and moving in the opposite direction to be creative
sometimes.” Any
intelligent fool can make things bigger, more complex, and more violent. It
takes a touch of genius and a lot of courage to move in the opposite
direction." --Albert Einstein
Unexpected
Occurrences: These are ideas or opportunities that arise from unanticipated or
unplanned event. A lot of tactical solutions are needed when some unexpected
occurrence happens and those solutions could be very marketable.
Incongruities:
There are so many innovations that can come from what people think it’s
impossible or not realistic. The ability to differentiate between expectations
and reality. In the United States, FedEx is a good example. When Fred Smith
proposed to run an overnight postal service, people taught if it was a good and
profitable idea, the U.S. post office would be doing it. He started FedEx which
turned out to be a success and he was right by the way.
Process
Needs: The need for certain ventures call for innovative ideas and they are
often refered to as pains that occur in Market places.
INDUSTRY AND
MARKET CHANGES
Continual
shifts in the marketplace are caused by developments such as consumer
attitudes, advancements in technology, and industry growth. Industries and
markets always undergo changes in structure, design, or definition. An example
can be found in the health care industry—hospital care has undergone radical
changes, and home health care and preventive medicine have replaced
hospitalization and surgery as primary focus areas. The entrepreneur needs to
be aware of and seize these emerging opportunities.
DEMOGRAPHIC
CHANGES
These arise
from trend changes in population, age, education, occupations, geographic loca-
tions, and similar factors. Demographic shifts are important and often provide
new entre- preneurial opportunities. For example, as the average population age
in Florida and Arizona has increased (due largely to the influx of retirees),
land development, recreational, and health care industries all have profited.
PERCEPTUAL
CHANGES
These are
changes that occur in people’s interpretation of facts and concepts. Perceptual
changes are intangible but meaningful. Perception can cause major shifts in
ideas to take place. The current fitness craze, caused by the perceived need to
be healthy and physically fit, has created a demand for both health foods and health
facilities throughout the country. Another example is people’s desire to better
use their personal time. As a result, the travel industry has capitalized on
consumers’ current need to “see the world” while they are young and healthy,
and time-share condominiums and travel clubs have increased.
KNOWLEDGE-BASED
CONCEPTS
These are
the basis for the creation or development of something brand new. Inventions
are knowledge based; they are the product of new thinking, new methods, and new
knowledge. Such innovations often require the longest time period between
initiation and market implementation because of the need for testing and
modification. For example, today’s cell phone technology has advanced to
include not just phone service but cameras, Internet access, and music. This
has revolutionized the way we use different technologies today.
Types of Innovation
Four basic
types of innovation exist. These extend from the totally new to modifications
of existing products or services. Following are the four types, in order of
originality:
• Invention:
the creation of a new product, service, or process often one that is novel or
untried. Such concepts tend to be “revolutionary.”
• Extension:
the expansion of a product, service, or process already in existence. Such concepts
make a different application of a current idea.
•
Duplication: the replication of an already existing product, service, or
process. The duplication effort, however, is not simply copying but adding the
entrepreneur’s own creative touch to enhance or improve the concept and beat
the competition.
• Synthesis:
the combination of existing concepts and factors into a new formulation. This
involves taking a number of ideas or items already invented and finding a way
that they can form a new application.
Monday, 5 November 2012
Social Entrepreneurs
We should take time to discuss the different type of
entrepreneurs. They range from serial entrepreneurs who are innovators and get
themselves into several different businesses. The social entrepreneurs who I
will be talking about in this writing .
Social entrepreneurship is a new form of entrepreneurship
that exhibits characteristics of nonprofits, governments, and businesses. It
applies traditional (private-sector) entrepreneurship’s focus on innovation,
risk taking, and large-scale transformation to social problem solving. The
social entrepreneurship process begins with a perceived social opportunity that
is translated into an enterprise concept; resources are then ascertained and
acquired to exe- cute the enterprise’s goals. This new movement has garnered
attention in a number of ways in recent years.
The term social entrepreneur has come to mean a person (or
small group of individuals) who founds and/or leads an organization or initiative
engaged in social entrepreneurship. Social entrepreneurs sometimes are referred
to as “public entrepreneurs,” “civic entrepreneurs,” or “social innovators.”
• Adoption
of a mission to create and sustain social value (beyond personal value)
• Recognition and relentless pursuit
of opportunities for social value
• Engagement in continuous innovation
and learning
• Action
beyond the limited resources at hand
• Heightened
sense of accountability
Social entrepreneurs are change agents; they create large-scale
change using pattern- breaking ideas, they address the root causes of social
problems, and they possess the ambition to create systemic change by
introducing a new idea and persuading others to adopt it. These types of
transformative changes can be national or global. They also can be highly
localized but no less powerful in their impact. Most often, social
entrepreneurs who create transformative changes combine innovative practices, a
deep knowledge of their social issue area, and cutting-edge research to achieve
their goals. For entrepreneurs working in the social realm, innovation is not a
one-time event rather, it is a lifetime pursuit.
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